With the internet it’s easy to have access to photo editing software and a digital camera, this way it’s simpler to break the barriers to entry into the practice of photography. Therefore, the number of professional photographers and photography companies has also spiked up in the last few years. This means that there’s more offer and with that comes more options, that may or may not complicate your process of choosing the right one for your needs.
Thus, before a brand or company contacts any kind of photographer, it should first know what are the business needs and what questions to ask.
Fortunately, there are a few useful tips to consider before contacting a photographer or photography company, which will help clients to better prepare themselves for conversations. Those dialogs will allow clients the opportunity to receive the best personalized photography services, as well as discuss ideas for the project.
Now, image you’re the brand or company that wants to hire a photographer.
Before you even talk with a photographer or a company that holds different photographers, with diverse areas of expertise, you should know what you want — photographers are not mind readers. Although most professionals would be happy to contribute with insights and ideas relating to a client’s needs, they first should understand what those needs are.
Meaning, before contacting a photographer or any photography company, you, as a client, should have a basic idea of what you are asking for.
But for even better preparation the client should be able to answer other questions, such as:
- What product/subject do you need photographed?
- What should be the overall theme of the shot?
- The photos will be taken on a studio, indoors, outdoors, on the top of a mountain?
- What are the photos being used for?
- How many photos do you need?
- When are you available for the shot?
- What is your budget?
- In what format will you want the photos to came to you? (Printed, digital copies?)
- Do you want the photos already professionally edited or do you simply want the raw images?
If the client can answer all the questions above, then great! This will save a lot of time and energy for you and the professional, as well as prepare you for the conversation.
As we said before they are photography companies that house a lot of talented photographers with different areas of expertise (Frameload being one of those houses).
Photography is a very general term, there are a lot of genres inside “photography”. So different photographers specialise in diverse genres of photography.
The experience and skills necessary to be a successful wildlife photographer are different from those needed to be a successful corporate photographer, and this fact applies to all genres of photography.
Because the term “photography” is so big it’s important to know your options. This way when you’re choosing the photographer you should identify the specialization area that will answer your business needs the best.
Knowing your options will help you on the process of searching for a professional, but it will also prevent you from hiring a photographer that is unfit for the job.
When the client sits down with the photographer or the professional team, he should understand what is included.
Your business needs are unique to you and so are the usage of your photos or videos, so most photographers or photography companies offer a variety of service packages at different prices.
You should choose which one works the best for you, since the packages are different in each company. Remind yourself that clients that are familiar with their needs will be able to choose the packages which are more appropriate for themselves.
If you, as a client, have a solid idea of what you want or what is the best answer your business needs you will make the most appropriate decision.
The photographers or photography companies only want to make your vision a reality, and help you achieve your goal.
